A brand identity for NOSTOS, a coaching practice that acts as a “thinking partner” and advisor to individuals, executives, and teams.
In ancient Greek culture, NOSTOS refers to a hero who is returning home after a long journey, usually to a heroic return. The NOSTOS design system is based on the idea of a personal journey, a road traveled. The curved line
in the N of NOSTOS represents this road. This shape can be used in multiple ways to create a visual language.
